When is the last time you loved your body?

‘When is the last time you’ve felt your body?

What do you mean felt my body? Are you actually telling me to sit down and feel my body? Why in the earth would I do that?’ – conversation with a clairvoyant sometime 2015.

When I (finally)felt my body I became really scared. Because I don’t really think I had felt it since I was a kid. I had chopped that part of me off, and only used it for punishment. As a machine that I used to better myself. Nothing more than that. Actually I would say that I believe that for a loooong time I only had one thing out of body, mind and spirit going on -and that was.. mind. I was really smart though, and I am still really good at using my mind. Training it. Reading. It’s still my favorite part of body, mind and spirit. but I would say with a couple of percent now – and not 30 % ahead of the other two.

Before the quote in the top, my mind had become out of control. It made me wake up every night around 3.30 for a year. It kept coming up with strategies for me to win in life.

there’s some parts of you, you really need to look at’.

And then at some point everything came crashing down. I could feel that I wasn’t ok. Then the allergic alveolitis came sneaking in and I was truely in a bad shape. But it made me still. It made me start to relate to myself again.

In the beginning, not being able to breathe, I would sit on my writing sofa and listen to hay house radio podcast and read books. I had my girl squad of my favorite ladies with me on facebook messenger where I would discuss everything I found. ‘Louise L Hay just said that I need to go in and look myself in the mirror and tell myself that I love myself. How stupid.’ I really didn’t think I needed it, I really didn’t think I needed to relate to myself. After reading a couple of books I decided that I had to do two things a day, and two thing only. Go down to my atelier, drink my morning coffee and talk to the old apple tree that my great grandparents planted in my garden.  The other thing was to put a mirror in my kitchen and smile at myself everytime I walked by it – I did – the one or two times a day where I would have enough energy to go into the kitchen. But I couldn’t help but saying ‘ you will beat this’ and smile at myself. ‘you rock’, ‘you look awesome’. ‘you’re eyes are full of life and you will live’.

And that was my beginning. I wanted to live. If loving myself was the premise for life, I would do it. If getting in touch with my (screaming) spirit again. I would do it.

I started seeing a healer regularly. I started feeling what different food and drink did to my body. I accepted the dietist the hospital got me. If not for diet advice (which I pretty much know by now) then for psychological counsel when they had to put me on high-dosis steroids and I could easily gain 3 kgs over night because of the medication. I couldn’t control anything. And in the middle of that, I found her. The yoga loving  teenager, that I once was. The goth girl. The spiritual seeker. The musician. – My body. And I listened and I listened. I started to dance. I started to meditate.

After a while and a lot of reading and spiritual woo-woo-ness, I feel like I have reached a new niveau. A niveau where I am not afraid anymore. I am not scared because of the climate changes or exstinct animals. I am not afraid of dying anymore. I am (almost) not afraid of flying, because I truely believe that I belong here, for as long as I shall live – and then maybe for a while after that also. You’ll never know.

I am not afraid, I don’t want to apoligize for my experiences, myself or my feelings anymore.  I am here and I am love with myself, fully. Oh yeah. and my body, overweight and all, absolutely rocks=) it has gained weight (and I am 3 kgs down from when I came off high dosis steroids!!!) but it’s my body, it’s all I have, and I love it.


Creating in the riot garden when the days starts to be filled with sun

Spring seemed to land in Denmark last sunday morning.

I rushed out into the Riot Garden and started removing some weeds, mixing some earth with compost and potted of plants – it felt super good.  I am, in particular – looking forward to my potatoes (kartofler, in danish) being ready to be harvested. There’s a whole Zen-ness to gardening and creating outside that I wouldn’t have imagined before we moved into the Punkborough (the house) . There’s a whole planting-a-seed-and-seeing-it-grow, that I absolutely adore by now.Plants for creativity


I have a couple of seeding projects this spring, both some of my oldies but goodies – but also some new experiments. I want to see if you can plant sweet potatoes up here in the north. I have no idea if it will work out, but I will give it a go.

In general – when it comes to the Punkborough  or the Riot Garden often I have NO idea what I am doing,  or even if it can be done. However my approach is always that we can do more than we think, ourselves.

I channel the happy-go-lucky amateur who thinks everything can be done in no time. Which, admittedly, sometimes ends in catastrophe, but most of the time it ends up well – or at least ok. seeding

Another thing that signals spring more than anything is that I am starting to send my dryer away on vacation for the summer, meaning that clothes will be dryed on the huge drying rack in the garden (and – I get a +1 for climate action and not using electricity to dry clothes all summer.  I gave it a go with some towels (however they didn’t become completely dry after a day out) – soon they will though.

Retiring the dryer for summer

Help me make the choice of the future focus of henrietteweber.com

Hi Rockers! – it’s me.

I know this place has been dormant for a long while, sleeping like a baby somewhere in my conciousness. The formerly great blog of your favorite business guru! – or at least this crazy, sometimes-frantic uncategorizable rocker deep diving into business, creativity and tech.

It’s a long story (heroes journey even?) that involves:

An illness (I’m fine, I’m still in treatment, still at the hospital once a month),

Weight-gain because of medication.

Side-effect illnesses because of medication.

Zumba !?!, Reiki Healing, Gardening. Sisters from other misters.

A job saving the world, a lot of hardcore changes within me, and me having the guts to do this: write again.

But – I am back ( I even have new glasses – AND contacts now) – And I want to tell my stories. I want to show you whatever is in me to inspire you. But in order for me to do so – I want to ask you a question:

Do you want some of me on henrietteweber.com? or do you want all of me?

Do you want the (tormented) entrepreneur? tips and tricks? the rants on businesses and startups not practicing what they’re?  the geek mama? the conference blogger ?’   the creative ebooks ? business punk and rockbandism ?

Or do you want the health things, the hospital, the punkborough (my house), the riot garden (gardening), Wild God Pan (the boat), food, the woo-woo – spirituality and random things like… Jarvis –  as well? DIY stuff?

You see I am really in doubt whether I should be – the guru or  going a step deeper than that, and be me ?

Do you really need to know how I am getting up in the morning? How I rant against my neighbours? That I love gardening – even though I fail miserable at it most of the time. That I am healing myself for half an hour a day? and I am even a certified reiki 2 healer?  Dancing my ass off in zumba class 3 times a week?  and walking 15000 steps a day (which I do- everyday). That I am (still) a complete Pokemon Go fan.  That I read a book a week. That I am still mystified by businesses – maybe more than ever? Do you want to know me THAT deep?

Do you want a go-to business guru here as always? As before ?  or do you want – me ?

Let me know.




Trend: Citizen Science – mapping penguins with Penguin Watch

citizen science penguinwatch

Screendump of my penguin mapping – taken from penguinwatch.org

A new concept (or term) has seen the light of day (or at least it’s the first i’ve heard of it): citizen science. According to my mind filled with other trends, it lives on the verge of ‘crowdsourcing’ and ‘citizen activism’ ….

I stumbled across it through this article on MNN,  

the project is scientific, and pretty simple: You get to map penguin colonies in Antarctica and help scientists define their behaviour and where they live better.   -with your mouse.

I absolutely love this -and I think it will sit extremely well with school kids. Who knows – maybe we will be mapping climate changes from maps of the earth in the near future?

you can check this (remarkable) Citizen Science project out  (and start clicking) here: https://www.penguinwatch.org

rock on


How to make a great information product


how to make a great information product

It’s hard to live off your creativity. There are so many things that you take into consideration when you take the job as creator and decide to stick with it. Not only do you have to create – but you also have to convince people that you’re one of the best in the market of creating.

For me, it’s about creating products that need to stand out at first view. But these products also need to leave an experience of ‘great product’, so the good old viral effect and word-of-mouth sets in and the product starts to sell itself.

The key to a great information product is to be very aware of the benefits – and maybe not just listing them, but also communicate them extremely well – to different kinds of customers.

You shouldn’t only be looking at the product and how it’s build – it’s even more essential to look at the experience and outcome that your potential customers get by purchasing your product.

You need to focus more on how you want your potential customers to feel after they’ve tried your product.

How do you make sure your product is so great that it exceeds expectations?

Start by building an information product roadmap. A product roadmap you define what processes you want your potential customers to go through. Showing initiatives, processes and how you want your product to launch, communicate, and succeed. There you will also find your way through pitfalls and discussions.

Make the experience of the product and the outcome for the potential customer top priority.

Most of the time the key is how much value you can put into an information product. That’s all good and well, but in my experience one of the things that you also need to do is to keep thinking ‘customer experience’ and ‘outcome’. For example a lot of information products have a Facebook group where everybody who has purchased the product they meet up and connect afterwards.

Sometimes you, as an information product owner,  ask them if you can keep their email so you can send them new information when something new is coming up in the field.

There’s a lot of tricks to information products, but one of the things that has worked for me is to find  products that you can benchmark up against. How do they communicate? what do they promise? what are the outcome and how does the product exceed expectations? Why do people refer to them? Do they have an affilliate programme or something similar?

Enjoy building rockers!

rock on


Small products to support your brand

small products to support your brand

You should indulge sometimes when you continously build your brand online as well as offline. You should do small investments to support your brand. Things such as custom designed pencils and pens. Postcards. Envelopes.

Small products that surprises people.

Such as an old school  logoed letter seal (as seen above).

Such as custom made pencils:

gold pencils

Why? I believe, now, more than ever, that you need something analogue and real to support your (online) business and brand. I believe that everything needs to be anchored in the real world.  And luckily there are so many creative products you can choose to anchor.

I know it’s not to indulge to buy envelopes and postcards to support concepts – but I consider it a good investment to get a designer to set it up properly for you.

And one could argue if it’s to indulge, to send out postcards in envelopes all the time – just postage wise.

What do you like to spend your money on? when it comes to analogue items supporting your online business?

rock on



4 things to ask yourself to stand out from the rest of the pack

5 things to ask yourself

I’ve met some struggling women along my path as a female entrepreneur.  Every time I get this motherly urge to tell them that everything is going to be alright . Because there are real struggles to make ends meet and to be an attractive asset to other businesses and entrepreneurs. My experience is that most of them need something extra. Something that can diversify them, and make them stand out. Here are some of the questions I ask myself over and over again, to keep my brand and my business going.

 1. What do you want to be known for?

You need to find out what’s important to you, as a person. If you’re an entrepreneur, there is a reason that you became one. Speak your truth. Focus on what’s important for you – and maybe not very urgent. Most of the time, what’s important tends to be way bigger than what’s urgent.

2. Can you have a strategic approach to yourself?

A hard thing in personal brand building – having a strategic focus – not just to your brand but to you as a person and the choices you make in your business and around your brand. You get that by questioning the things you do to achieve the things you want. You get that by aligning yourself (or your goals) to whatever your heart desires to work with and around.

3. What do you do?

Get specific here, it’s where you get to find out how you spend your time. I sometime struggle with writing because there’s a huge amount of friendly gossip over on social media that I want to read. I think I could use my whole workdays being on social media if I don’t watch out. There’s a bunch of apps out that will make you realise how you use your time. I use a free Firefox extension called ‘Leechblock’ where I can block different websites for periods of time in the browser (which is where most of my procrastination happens.

4. Why do you do what you do?

Have you sometimes asked yourself, why that, if you want to build a successful business blog you end up writing newsletters? I am one of those types who tends to spread myself too thin on doing too many things at once. And I am proud to say I am becoming a master of finishing things before I start new ones.


rock on



How to harm your creativity

how to harm your creativity

Do you sometime feel a struggle inside when you’re working, not being able to bust free? Where, even though you have good intentions, you are not able to create? You feel like your creativity is harmed, and procrastination is something that you can’t avoid – ending up checking your Facebook feed and your Twitter stream impulsively all the time. Yesterday I met with an internet friend and she said something that made so much sense to me she said that sometimes she felt like she was just too spoiled. Too cozy. Things were too good to change them.

Sometimes it seems like we are harming our creativity more than we support it. There’re so many distractions out there, so it’s natural that it’s hard to create both for our hobbies but also in business.

Creativity comes from chaos

For me, my creativity comes from chaos. Even though I thrive in chaos – I need it so, because with chaos that I get inspired to fix things up and explain my approaches to business. I think it’s, in particular, wise for people and businesses alike to enjoy the chaos. Maybe even ask us how much we would be able to change the world if everything were perfect and in order? So if you want to harm your creativity make everything nice. Nothing to riot against

Comparing yourself to others

I am personally really great at comparing myself to others. It’s hard for me not doing it. Maybe all of the world feel the same way. Social media hasn’t helped this at all for me because there nothing seems normal. Most of it seems like we need to see on the dark side of the ‘moon’ and remember that things are not at all what they look like there.

Belittling yourself

It goes hand in hand with ‘comparing yourself to others’. Belittling is easy, and it’s an absolute creativity killer to the point of not being able to think curly. Love yourself! You’re powerful. And if you don’t think so, it makes it so much harder to get shit done.

rock on

5 rockin’ pieces of advice to build your personal brand strategy


personal brand strategy

Do you have a personal brand strategy? If not, get going, cause you need to think strategically about your personal brand – here’s some tips of mine to start off:

Base your brand on who you are now, and not only what you want to be.

You have to start somewhere. One thing that defines us in the business world is our titles, which to a lot of people means what you have achieved. If you don’t know who you are right now – ask around. List 20 people who’s degree of knowledge around you are different from one another and ask them how they see you and why. Then take action from there and create your brand day by day, word by word, shout by shout and message by message.

What can’t you shut up about?

When I started out there was one thing I knew for sure around my brand. I could keep talking and come with ideas around entrepreneurship and people starting to think action in as a part of their business – and how to use social media to amplify it a gazillion times.

Focus on the taglines

Even though logos are important, taglines are even more so, these days. You can keep mentioning them in a different context and create more content around them daily. You can even print them on t-shirts if that’s your thing.

Important IS urgent

Stephen Covey wrote in his book seven principles of highly successful people (one of my favorites) that you have to focus on the things that are ‘important-not-urgent’. When it comes to personal brand strategy, important IS urgent. You need to focus your brand on the larger pieces of content and concepts and what you want to be known for.

Don’t be that super proactive person (only) on social media

I see a lot of this these days. People are snapping, tweeting and IG’ing and updating social media all the time, but there’s no catches or hangers for people to find out more. One of the things that people mostly say about me is that they found me on social media, but what really caught them and made them sign up was my content on my website – how I wrote. How helpful I chose to be.  What I initiated. You can dilute a brand by not thinking it from one end to the other.

rock on

Seeing Airbnb’s business model as old school

business model as old school

What would happen to the disruptive business model, if we saw business models for cutting-edge companies such as Airbnb and Uber as old school?

What would happen if we instead of creating apps that are the “tinder for xx” or the “next facebook” we decided to start from a clean slate? Not being inspired by casestudies or what other people in the field we’re in, are doing? What if we didn’t focus on short- term marketing stuff but rather on longterm business models?

Is that even possible? Can we innovate business models without looking at what’s already out there?

There’s a lot of pointers going towards that redeveloping business models is a part of the ‘new’ black. I in particular enjoy the concept of ‘holacracy’ and ‘sociocracy’.

It’s needed. In particularly since the models that most companies they use today, are often the same as business models that was used 40 years ago (sometimes even more).

If you want some cold-hard case studies on alternative management structures you can find some in this article from culture zine.




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