is it just me or ?

I am IM’ing with one of my old friends from marketing school. and he tells me about his job. Im shocked !

actually he works for a large company doing marketing of their products. well it turns out he is briebing the buyers from the next tier to choose their products over the competitioning products. they can’t afford to market themselves to end consumers.

so what do you do when your product don’t cut it ? when everything you are fighting against is competitors ?

I referred the man to hugh macleod – may he find peace in his marketing there *s*

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