“the spirit” of new media and the business issue

11.22.2006 | Toothless Tiger, tendencies

So I am getting annoyed at the danish media for their web approach when it comes to new media…fx:

*you can’t have a whole article in RSS - only an extract (read: you have to click on so we get more traffic on our website)
* ” we are adopting the whole ” web 2.0h” approach and have users deliver content that we can use on our mainsites, without sharing it with the rest of the blogosphere…

Now - I don’t really mind that - but I am starting to sense that this is getting to be a drag to the users. I mean if I want to read 3 different news papers in RSS that delivers 100 posts each - I have to click through 300 times. Am I willing to do that ?

ehhrr. not really.

instead i get really annoyed with headlines

sometimes, I would wish that (in an ideal world) that the whole ” what’s in it for me?” approach of some business would just perish and go away…

what would ideally happen if you missed out on my 4 clicks a day - but still I read 50 stories instead of 4 ? if you actually gave me the whole article with pictures etc…

I mean I understand the mechanism and all, but couldn’t there be another shot at this ?


Responses

Torben Seebach
11.22.2006

What you’re writing makes me wonder weather you misunderstood the whole rss thing. Its a simple system delivering simple messages. Would you want you read all your mails in a rss format?

Dave Winer did not design this to be more than a notify’ing system. I once wrote him asking to include a img tag in the RSS standard, and got a prompt reply: “Invent you’re own system”. The tag says:

But you’re right saying the danish media industri is rusty and old. But please don’t mix up the media and blogging. Where close related, but you earn fame by posting, we earn money by suppling news.
We are controlled by companies like Mecom, who dictate profits and controlled market share’s. You’re driven by you’re tech infdictiormation savvy minds, we could ever compete with that.

You most be the first person who wants to read 3 versions of the same story from 3 publishers a 100 times a day. No one can possible read every instance of every story every time its published and still have time to eat. You clearly want to be your own journalist, and know everything first hand. No publishing media offers products for you. Remember the 80/20 rule? 20 percent read everything on one topic, so that 80 percent don’t have to.

Cheers Seebach

Henriette
11.22.2006

Seebach - I don’t think I have misunderstood the whole RSS thing - I wonder if you have *s*

and no I don’t want to read my mails in an rss reader, however I would like to keep my blogpost there.

I think that RSS is a bit more than a notifying system - it’s a real tool for spontanity… and I think that the danish media is killing that, mainly because of the clickthroughs generating traffic for the sites etc.. I am not mixing up media and blogging - I think that media is mixing up media and blogging… But when you adapt a tool like RSS it applies to - well the more “blogoriented” type of people, that is - so far…

I don’t want to read 100 posts from 3 different media - it’s an example. but media don’t give me chance to actually chose that because the extracts doesn’t seem interesting for me…

there’s no visuals.
there no real content
just a headline and 20 words to tease me to click through

am I teased ?
no…

I know about the 80/20 rule and how it works out in theory - but Im just thinking that it is getting to be more of an annoyance ( when every media in DK only posts extracts…) than a real benefit for the well.. bloggers ( or “blogoriented” people)…

Comments