Monthly Archives: February 2012

buzzword bingo won’t get you anywhere

I am a fan of “huge” words in  a business context. Words that are world-changing and can mean just that for your company if you implement them, so they fit just you. If these words ends up being something you’re … Continue reading

Saving the world by executing one creative curly thought at the time

              A while back I got a question about some of my sales activities in Toothless Tiger. Somebody wanted to know how I made customers keep coming in. And yeah we’ve been doing some … Continue reading

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yes, you can market on pinterest if you are pinteresting

Source: paulzii.tumblr.com via Henriette on Pinterest This is my first pin which was 35 weeks ago   So everybody is head over heels about pinterest. So am I. Even though I normally say “screw the tools” I think pinterest is super fun. It’s not boring … Continue reading

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Enhancing your identity and branding ? you need a manifesto

One of the things I have worked with as an entrepreneur over the years is manifestos. I think they are dead important, both to the people who sees them because they stand strong, but also for me to get my … Continue reading

Screw Epic! I’m going for easy

I talked to a friend on the phone today and I told her that when the week began I had decided to make this a book writing week – my daughter is at my in-laws for a winter holiday so … Continue reading

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The story of a “selfproclaimed” social web rockn’roll chick

Yesterday I received this comment from Christian on my blogpost about the Zen of Return on Involvement. Er det ikke netop sÃ¥kaldte social media experts som dig der gør at der bliver pisket en stemning op og at det er … Continue reading

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The zen of Return on Involvement

In these days of over-hyped social media, where everyone is grasping to digital as the next new goldmine, and everybody is a social media consultant or expert or whatever. There’s often two words that comes to mind: SLOW DOWN. Seriously. … Continue reading

Is a “like” enough response to a brand loveletter?

  Sometimes when I roam facebook as research for my strategic client work, I think there’s two things I see out there that makes me sad. It’s really obvious who has decided to put a lot of money in facebook … Continue reading