One of my constant go-to’s for inspiration in my work has been SlideShare. Or more the SlideShare / LinkedIn combination. It’s an amazing resource that can be used as a way to inspire you and your work, but also to get your creative ideas out there.
Slideshare has an embed function so you can share it across the Internet in the same way you would a youtube video. But one of the smart things that I often talk to people who want to turn their professional profile up a notch is that you can embed your SlideShare presentations directly on your LinkedIn profile.
That’s great for two things:
People who are interested in working with you will get a behind-the-scenes not “static LinkedIn summary” peek into who you are and what you’re passionate about enough to make a Slideshare presentation about.
You will get to work on your idea if you put it into a presentation. For me, I had one of my presentations featured on SlideShare, and it made a huge traffic increase to my site.
To prepare you even more, I have created a small worksheet that you can download for free.
You’re welcome – as always!
I want to propose something to you.
Something that could shift your brand purpose and how others view you.
I want you to see every friend connection as a mutual pact where you not only sign up to see what’s going on in each others life on social media. Where you also sign up to help each other grow creatively.
Where you help each other out.
In my perspective in my part of the pact, an online friend connection is as genuine as an offline. Where online is simply an extension to amplify the offline.
Where we help each other out – and not just click a “like” when your connection posts a picture.
I’m so blessed that I have a very creative network that launch things. They use blood, sweat and tears to build something fantastic.
The smallest thing I can do is to share their work and their efforts.
I’ve started to honor those genuine friend connections and help them launch their babies that mean the world to them. Sometimes by referring their work to others or sharing their updates.
I see it as a way I can serve the world and some of the people closest linked to me.
I see it as brand activism and viral effect on an underground grassroot level, and that my friends, is one of the best things I know.
Peace out rockers!
There is one aspect to creativity that’s an, in particular; hard nut to crack.
It’s when it’s supposed to meet the world.
When it’s supposed to stand on its own, tall and beacon-like.
When we take it to market.
Like a stamp to your brand.
Like a developed sellable concept.
Like a painting ready to be sold.
It is at that moment that we as artists, writers and entrepreneurs are most vulnerable. It’s when we show our work to the public. With a blog like this, we do this bit by bit every day. But sometimes we develop something larger. Something to make us thrive even more in this beautiful world in which we exist.
You make your creativity consumable by labelling it.
By calling it names.
By adding “buy now” buttons all over it.
By making it bigger and more product-like.
And this is where the real challenge lies for creatives. Because we have, add an aspect to our creativity that some of us don’t have. That we have to develop and teach ourselves.
It can be a huge frustration, but it can also feel like the ultimate success if we crack this hard nut and make it consumable. Purchasable.
One of my absolute biggest takeaways from running a company for ten years is that labelling and packaging are, if not everything, then 80 % of creativity. It’s how we make our creativity ready for consumption that defines how well we’re going to sell our ideas and our creativity.
The worst thing for creativity is not silence.
Is not standing still.
Is not non-movement in thought or body.
Is not procrastination.
The worst thing for creativity is comparing you to other people and feeling they have it all and you have not-as-much.
The worst thing for creativity is complaining and whining and coming from a place of lack of ideas.
The worst thing for creativity is to not think you’re good enough and your art aren’t worthy of showing to other people.
Just the thought of these things takes my creative energy away.
I have often thought about the quote from Jean-Paul Sartre stating:”l’enfer – c’est les autres” or “hell is other people.” it’s not only inside ourselves that our creativity lies – it in particularly lies outside of us as well. If you’ve studied Mihaly Csikszentmihalyi’s book “creativity” you’ll find out that our surroundings and our society has a huge effect on our creativity, and whether or not something is deemed creative at all.
I can in particular recomment the Mihaly Csikszentmihalyi book on creativity, it shows that there are two sides to creativity: creating and perception of the created.
Is creativity changing because we are more connected?
I believe that the perception of creativity is changing all of the time. With the internet our art is becoming visible to a lot of people who wouldn’t see it otherwise. Simply because it’s searchable and findable for eternity. So there are more possibilities to find a niche. There are more possibilities to connect with people who would love your art.
Some people don’t get enough ideas. Or can’t get the right ones.
I, au contraire, am different. As I touched on the other day, I have started to do some idea mapping around my gazillion ideas and jot them down and let them expand through notebooks and files.
But I have gotten some fantastic planners this year as well, Some people say planning is needed to keep my curls in order. I believe I need planning to let my freak flag fly higher. I have three that I think you rockers would love!
One is my desire map day planner by Danielle LaPorte. The other is a christmas gift from a dear friend – a passion planner – for all my thoughts.
The third one – is the crowdfunding notebook that I got in the mail last week from Mr. Danish crowdfunding himself Michael Eis. Michael and his crowdfunding platform Booomerang.dk has been a con amore project for me for a couple of years. So I was so psyched when I saw this in the mail:
The design of the notebook has a Marilyn Manson/braille feel toward it. But when you open it up, there’s nothing braille about it (the Marilyn Manson-esqueness is a matter of preference I guess). When I am launching my next crowdfunding project, this is going to be our main source of collaboration.
It’s an interesting tendency; you can get deep planners for all creative things these days – such as a crowdfunding project, or get a bit more perspective to your desire and passion.
Write It all out I say.
I had a link coming through this morning from one of my facebook friends – about a swedish media exec who where clearly disrupting the media world with her thinking and how she implemented things in her organisation (link is in swedish though, sorry rockers!).
Disruptive thinking leads to disruptive actions, and disruptive actions change organisations.
I am a firm believer that unusualness and disruption by thought are the way to proceed.
Especially since I have been preaching business unusual and disruptive thinking in my brand studio Toothless Tiger, and making it the blueprint of everything I have done.
Creativity and play are also key – life is supposed to be challenging and fun, right? Looking at a challenge from so far away (or up so close) that the challenge changes- right before your eyes. It makes markets appear where no markets where.Disruptive thinking leads to disruptive actions, and disruptive actions change organisations.
If you want to be a leader in your field, if you want to be the one that others looks at because you do things differently, then you need to put those ideas into action.
When I researched for Return on Involvement, I did an interview with the CEO of the Danish office of Innocent Drinks. He told me that he had started to speak at a lot of logistic conferences. I was a bit puzzled by this. Why would he be speaking at logistic conferences? Because Innocent Drinks had taken a stand, that when they gathered the fruits that they used in their smoothies, from all around the world, they weren’t going to use planes to fly the fruits in. It was against everything that Innocent Drinks stood for. So they decided to have a zero-plane policy. And nobody in the logistic industry thought that could it was possible to do this. But it was. Hence, a logistic rockstar company emerged to inspire the logistical industry, who also with this bold move showed that they put purpose before profit. That their long-term brand development matters more than short-term money gain.
I used to be busy. All the time.
I used to think that busy meant important.
I couldn’t bear to look at the signs – telling me that I had taken the wrong turn and that I was too busy.
There was only one option to me, and that was that I had to be important so I could be busier. I had to have more clients.
But busy isn’t a marker of importance.
Busy is a marker of stress. It’s a marker of thinking too much about things that doesn’t matter that much when everything comes together. The only thing important? The only things that matter when everything comes together is you, your health and your family.
When I was a kid, I wanted to be a veterinarian. So badly, that I worked for a veterinarian for a week and then found out that I wasn’t going to be a veterinarian because I passed out a couple of times.
Then I wanted to be a rockstar. My vision of an ideal, was to be sitting on a couch and talk about rockn’roll. And I became an alternative kind of rockstar, because of henrietteweber.com. A business rockn’roll chick/ avantgardist who rocks brands and preaches rockbandism. And who is a brand in her own way.
Sometimes things change when we grow up a bit more. These days all I want is a for smile from the rockstar in the mirror and a firm believe that “I rock”.
But what else do I dream about being in my lifetime? We grow up a little every day right ? So how do I want every day to feel? To me it’s very much the same with brands. Branding happens by the minute. It happens from a core of dreams, whether they are business, style, idea or entrepreneurial dreams. Growing up can be a statement. a silent revolution against what’s going on in the world.
But me… I try to dress myself to match some of this:
Act like this:
Be brave like this:
Feeling so happy being in a world where creativity can amount to this (and you can purchase it!):
And when I become more grown up – I will be rocking this:
How about you? Do you know what you want to be when you grow up?
One of the coolest things, I have done over the past couple of months is to take my writing and my art much more seriously and look at my frequency of putting pen to paper. It was much needed.
I could find myself sitting around and waiting for the writing motivation to come to me. Just becoming inspired and start writing. It just didn’t happen that much. So I decided to change a part of the game and leave motivation out and simply write for the sake of writing. Giving myself permission to write for the sake of writing and not because it would turn into a book someday, which the goal of my writing has been before.
In that process, I stumbled across the 99u book “manage your day to day” and in there, there was a short article by Gretchen Rubin about how frequency fosters creativity and productivity.
It just makes so much sense to me that instead of focusing on writing because you’re motivated, then you write to maintain the frequency of your writing. Which need to be as high as possible.
Same same but different right? Made a world of difference to me. Hope it makes a world of difference for you too.
The inspiration for this blog post came last night where I was attending a short seminar on kickstarting 2015 with Mark Anthony. It was a great night (Mark is one of the finest motivational speakers in Denmark). Kickstarting 2015 is one of the first things I am doing to put myself first. However – as I suspected I left with more questions than I came with.
Luckily I always carry a notebook around with me. It has always been one of my favorite things to find (and maybe even purchase?) everywhere I went. My attraction to notebooks comes from the same place as attraction to blogs: creative potential to do anything really. Lately, my notebooks have transformed from having doodles inside of them that I never look at, to being first step in my idea mapping process.
When I get home from an event like yesterday – the first thing is to file things from my notebooks in my filing system. I use Evernote for all my digital scribbling. But there are in particular three files in Evernote I use these days. They are all spark files – idea mapping tools that I use to make ideas bigger.
One is my business spark file for my work where all my inspiration and what becomes to-do’s end up (you can read more about have a spark file here)
I have my big writing spark file – where every big question that needs answers reigns. Also, this is where all my stuff from yesterday’s workshop is going to end up, and written about in the next week.
The third file is my woo-woo spark file – where I stock things on my health, spirituality and self-development.
And in those files I write about the ideas I get and let them linger and put them somewhere where I can take action on them – when time is due.
By the way, if you want to read more about the spark file – a “system” developed by Stephen Johnson you should go here.
And there’s even a video shot of “where good ideas come from” that’s also worth a view or ten: