Entrepreneurial life

geekdinner in Copenhagen 28. of october

I want to make a geekdinner in Copenhagen on the 28th of October. I haven’t figured out where the venue is or the special guest. nor have I set up a geek dinner wiki yet.. all to come.

OHH and if you can’t wait to sign up for partitioning.. email me at henriette at !…

hoping to see all the danish geeks there !


Manifesto for technological common sense

I am Currently working on a crossborder cultural project with Jens-Christian aiming to promote common sense in technology. Putting a “right” and “wrong” to different actions one may take on the internet. SPAM would be wrong.

The difficulty here is maybe my own morality. I’m thinking “who am I to tell people how not the misuse other people ( or their inboxes or blogs)”

I think there is a use for this. It is going to make more people happy.

I am doing a manifesto for technological common sense. I have done quite many so far, this one is really hard – because, in its essense, its a very unmanageable issue.

this is not a religion – even though it is a ruleset. it is not a movement – even though it seeks supporters.



Toothless Tiger – we only build cool stuff

TK and I have since the birth of our baby girl referred to her as a “toothless tiger”. It suits her very well. Because she seemed dangerous even though she didn’t have any teeth. Now she’s just a curly tiger, with teeth, and she bites occasionally.

BUT Mads Christensen (one of the it-men in danish fashion) used the term to describe a “man who has had all the guts taken out of him – by his girlfriend”… a man who is a shadow of himself in his relationship. How tragic is that ? Hold on to yourself for dear life – man, no matter how many women tries to alter you.

and NO I am not talking about putting the toiletseat up after use, or not doing the dishes or leaving the door open. I am talking about men who has changed their priorities completely.

OHH yeah.. toothless tiger is also the name of our design studio. When it is up and running.. the criteria for toothless tiger is “we only build cool stuff”. Sounds good ?


What do I want in a job manifesto

I am currently thinking about getting a daytime job again.  It made me wonder around some criteria for a possible job. If I should ever have a job again – what should it be like ? it made me create this small “what do I want in a job” manifesto:

– The job should include design, technology, creativity, blogging and marketing
– I am supposed to work in a team but I have my own responsibilities
– The communication level should be extremely good
– I should be send off to all the cool conferences
– The job should not be location based, meaning I should be able to do it from all over the world
– The company should keep me motivated at all time and praise me when I do something cool
– Dogs should be allowed in the office, if there is one.

I know these criterias are kind of high. Conclusion: I should stay self-employed and on the entrepreneur path. Go Toothless Tiger!

content marketing

My blogging manifesto? : be yourself

blogging manifestoReading this. I don’t like being categorized as a blogger, but hey it might work for somebody.

My own  “blogging manifesto” consists of two words ” be yourself “.

Blogging is about sharing the things you like, and adding questions. I think you should copy all the thoughts that makes you freeze and wonder, and spread them out there.

Blogging is about people and making people happier.

That said, it’s also important to write content that people think is interesting and value-adding for them. But you can content-plan and SEO-optimize all you want. If you’re not yourself there’s a significant part of your brand and your core that’s not with you.



Why do people want to be more creative?

I started thinking about creativity again. On my morning run in the forest.

I have been trying because it shows what genuine desires people have. There are so many people in there who wanted to do music or write a book. “Be more creative”.


Why do people want to be more creative?

Why is there so many people out there who want to write a book or do music? Why is it so important for people to be creative? Is it because we have a hard time letting creativity into our daily lives,

I want to write a book too, but when I stop and think about it I can’t really be bothered. I think that if you want to write a book, you need:
1. a hell of a mindset to keep you going after the first 30 pages.
2. a sincere devotion that this is want you want to do.

– Creativity is really tough ! Add to that if you want your book to get notised, it is even more hard work. You really have to have a good publisher who will publish your book and – make it famous.

I don’t really think that a lot of people out there are going to be able to find a niche as cool as J.K. Rowling or Dan Gillmore. I even heard that there where publishers that wouldn’t publish John Grishams first book !

Maybe it is the creative lifestyle that is so appealing ? does anyone of you ( dear readers) think about the creative things you do everyday ?

Why is creativity so important to us?

Geek Girl Magazine Social media

Who control the conversation around women in media?

women in media hadley freeman

I have been doing some deep thinking again around who control the conversation around women in media. It came from the danish women network, Morgendagens Heltinder, where some of the members are real busy telling the network when they are in Danish magazines. With a lot of glam and glitter. Frankly I am so very tired of these cool women, displayed by the media, in the way the media wants to display them. So the “old” media – such as newspapers, magazines, tv, they ask you questions, you simply answer. They control the conversation around women in media. So they control the people.

They have the power – they ask the questions. They “scope” the interview or article or whatever. So they control the people.

New media, on the other hand,  whether it’s wiki’s, blogs, podcasts or whatever social media that puts you in charge, makes you control the conversation.
You do the thinking, you scope the questions, you put out there, into the world, what you genuinely want out there. And your customers ( and fellow networkers ) will answer – read you, know you!

You will be more reliable than you could ever be in the normal media.

You will be more visible…

Remember: you only get what you put out there. If you don’t ask the questions, you wont get the answers. If you don’t question the questions the glam magazines ask you, then nothing will change.

And later on: I revisited this blogpost – it’s still super relevant, and I have to add this:

Especially I have to highlight the Hadley Freeman quote, in the end of the movie that got me typing on this post again:


A lot of people has, over the years asked me why I am not pursuing a more “women-focused” PR approach. And one of the reasons is that I’ve had one women’s article written about me, and it literally had me crawling up the walls. All the cool stuff that I’ve told the journalist about me didn’t make the cut. My orange huge Luella Bartley bag did – as well as my hair routine to endorse products.

It’s not the world I live in.

It’s not a world I endorse.



Share my enthusiasm for creativity?

A part of me is extremely creative and actionable. It’s almost like a lot of my ideas come from a huge enthusiasm for creativity that triggers creativity that again generates more enthusiasm. How awesome is that?

Some days I would even say that I am inside my enthusiasm for creativity “bubble” for hours on end. Getting the details right, let myself go “all in” in writing or art project and just exist in a place where there’s room for me and my ideas and not that much else. I think some define it as “flow”.

Flow is important because it makes us create good shit. Epic shit sometimes even. You have to schedule time to flow in your workday, where you can just go with it and create something deeper, or as Stephen Covey writes in his “7 Habits of highly effective people” – you have to focus on the “important not urgent”. I think it’s  the things that you are most passionate about that you end up defining as “important”. Important means flow and creativity and enthusiasm. So it’s all a great inspiring “cycles” to work in.

Do you agree? Do you share my enthusiasm for creativity?


Woman keynote speakers on business

Nicole Simon has posted a very interesting post about women at technological conferences, and herself (and others) as woman keynote speakers.

I want to discuss it further in this blogpost.

I have been thinking about speaking at tech conferences… why? Not because I am a tech geek – but I know something that most techies do not about business, and I am convinced that they know things that I don’t. It is something I have been thinking about adding to my products, becoming a keynote speaker at conferences.

But let me point this out:  I don’t think women should speak at conferences just because they are women.. – they need to have something to say. And they need to be highlighted because of their competencies and not their gender. Women speaking at tech conferences is not something you come across that much, and I’ve always wondered why. I know tech is not an in particular woman field to study, but still the creativity and the possibilities in the field is something I predict will get women to be interested in it in the near future.

Also, I know that somewhere down the line, I will be able to deliver a great keynote on online networking and how to network,  discussing networking  and the new layers online.

Does it actually belong at a tech conference? I have no idea. But here’s a shout-out to Nicole, her initiative, and the thoughts of me becoming a keynote speaker.

Conferences Entrepreneurial life

Possibly attending the Girl Geek Dinner in London

Today, my friends, is a big day – Thomas has started blogging! ( aka. my partner in crime )

Also, I hope to join the Girl Geek Dinner in London. Girl Geek Dinners is a dinner initiative started by Sarah Lamb that I fully support. We need more women in tech! and more networks between women in tech.
But let’s see, money ain’t exactly flowing at the moment and  I have my french exam next Thursday which is occupying quite a lot of my time right now.

But I wanted to spread the word about the girl geek dinner in London.

Over and out