Woman keynote speakers on business

Nicole Simon has posted a very interesting post about women at technological conferences, and herself (and others) as woman keynote speakers.

I want to discuss it further in this blogpost.

I have been thinking about speaking at tech conferences… why? Not because I am a tech geek – but I know something that most techies do not about business, and I am convinced that they know things that I don’t. It is something I have been thinking about adding to my products, becoming a keynote speaker at conferences.

But let me point this out:  I don’t think women should speak at conferences just because they are women.. – they need to have something to say. And they need to be highlighted because of their competencies and not their gender. Women speaking at tech conferences is not something you come across that much, and I’ve always wondered why. I know tech is not an in particular woman field to study, but still the creativity and the possibilities in the field is something I predict will get women to be interested in it in the near future.

Also, I know that somewhere down the line, I will be able to deliver a great keynote on online networking and how to network,  discussing networking  and the new layers online.

Does it actually belong at a tech conference? I have no idea. But here’s a shout-out to Nicole, her initiative, and the thoughts of me becoming a keynote speaker.


Possibly attending the Girl Geek Dinner in London

Girl Geek Dinner

Today my friends, is a big day – Thomas has started blogging! ( aka. my partner in crime )

Also I hope to join the Girl Geek Dinner in London. Girl Geek Dinners  is a dinner initiative started by Sarah Lamb that I fully support. We need more women in tech! and more network between women in tech.
But let’s see, money ain’t exactly flowing at the moment and  I have my french exam on next thursday which is occupying quite a lot of my time right now.

But I wanted to spread the word about the girl geek dinner in London.

Over and out

content marketing

How marketing from multinational companies has changed


Just a quick thought on today’s marketing

I was wondering today if my generation (who were kids in the 80s and 90s) are in particularly vulnerable to advertising, marketing and commercials?

I recall sitting at my great-grandmother’s place and watching MTV. In particular the video “boys boys boys” by Sabrina. MTV  had so many commercials that you ( at that point in time) did not have in Denmark. There were no commercials on danish tv – because the only tv station was licensed by the government. It was when another danish tv station ( a commercialised one) started that the commercials came into our face.

But when I was a child,  I was crazy about marketing. Crazy for candy commercials, Barbie commercials, My Little Pony commercials. I was told that the best meal I could have was at a fast food restaurant. The best way to play was with Barbie.

My point is that I am worried about how big firms market to my daughter. I hope it won’t be as necessary to tell her that the best meal she can have is at homemade – and not pizza or McDonalds.


Why should every company have a blog ?

why should every company have a blog

Inspired by Sigurd Rinde

Today I will try to answer the question “why should every company have a blog”.

Sometimes you have to ask yourself whether or not you should be using new tools in your communication. A blog is one of those new communication tools. Here’s some of my observations:

When you do marketing for you company – you push your fine products out the consumers, this does not work anymore.. everything has gotten saturated.

– With a blog – written by a blogger or a CEO you show the customers the transparency of your company – that you are willing to hear what they say. Go ahead pop them some questions ! Ask them about their products or company and they will be inclined to answer.

This also creates a one-on-one customer service, especially if you show them that you hear what they are saying. Talk about customer relationship management for dummies !
This is the most effective customer / relationship management you will ever see… even though you are not managing anything at this point.

so why not compete on transparency, relationships and SEO?

Another question might be that ” why you should listen to what your customers are saying” – if you need a filter for what they tell you ?
Well for people to comment on things you blog, they must have been touched by what you have written! they are thinking about it, absorbing it and reviewing it.



Live from Bucharest

m-series bucharest

Now live from Bucharest !

It’s very very different from Denmark – very different indeed. it seems like the country is being “westernized” completely and the romanians does seem to have any plans at all to interpret this. I was very surprised that on the way to Bucharest from the airport you would see commercial signs everywhere… literaly USA x 10

Also talking about cultural aspects it seems like the waiters at restaurants and bars favors the europeans instead of the Romanian.. which is a petty and I don’t know where this is coming from.

But Dragos Novac whom I met at Reboot and I are hanging out together – going to a museum today , and he told me that he had ” copyright” written on each article.. I am so sorry I was not aware of this.. it wasn’t to offend any of you…

I have to go again.. the city is calling