{"id":118,"date":"2013-02-01T05:11:00","date_gmt":"2013-02-01T05:11:00","guid":{"rendered":"https:\/\/henrietteweber.com\/?p=118"},"modified":"2020-12-18T05:17:17","modified_gmt":"2020-12-18T05:17:17","slug":"the-involvement-manifesto","status":"publish","type":"post","link":"https:\/\/henrietteweber.com\/index.php\/2013\/02\/01\/the-involvement-manifesto\/","title":{"rendered":"The involvement manifesto"},"content":{"rendered":"\n
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Was launched in 2011 first – it was my own version of a blinkist summary of my danish book, without blinkist existing=)<\/p>\n

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It’s a digestible mini teaser of my danish book – in english.<\/p>\n

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There’s so many ways to break down huge pieces of content and this is my way of sharing the main messages from the book to an english audience.<\/p>\n

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I love the creativity that comes up when you start taking snippets of bigger things and use them for virality and fast traveling content.<\/p>\n

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The target of the manifesto was to get people to download it, print it and hang it in their offices to remind them to proactively activate stakeholders around your brand.<\/p>\n

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\u00a0<\/p>\n

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Was launched in 2011 first – it was my own version of a blinkist summary of my danish book, without blinkist existing=)<\/p>\n

It’s a digestible mini teaser of my danish book – in english.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[41],"tags":[30,45],"class_list":["post-118","post","type-post","status-publish","format-standard","hentry","category-creative-futures","tag-return-on-involvement","tag-the-involvement-manifesto"],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":538,"url":"https:\/\/henrietteweber.com\/index.php\/2011\/07\/29\/the-story-of-my-involvement-manifesto\/","url_meta":{"origin":118,"position":0},"title":"The story of my involvement manifesto","author":"Henriette Weber","date":"July 29, 2011","format":false,"excerpt":"Yesterday I launched the involvement manifesto - again. I've launched it already once - but I don't believe that my homemade design skills did it justice. Therefore I let Amelie from Krawatt.se play around with it and here's what she came up with : I absolutely adore it. How to\u2026","rel":"","context":"In "Creative Futures"","block_context":{"text":"Creative Futures","link":"https:\/\/henrietteweber.com\/index.php\/category\/creative-futures\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":97,"url":"https:\/\/henrietteweber.com\/index.php\/2013\/01\/02\/return-on-involvement-made-it-to-mashables-buzzword-list-of-2013\/","url_meta":{"origin":118,"position":1},"title":"“Return On Involvement” Made It To Mashable’s Buzzword List of 2013","author":"Henriette Weber","date":"January 2, 2013","format":false,"excerpt":"Go Return on Involvement! I'm so happy to write this! I hope you feel energized and ready to get going for 2013 because I sure do. During my Christmas and New Year break, I suddenly saw that the traffic to henrietteweber.com started to skyrocket. It's something that always gets a\u2026","rel":"","context":"In \"Return on involvement\"","block_context":{"text":"Return on involvement","link":"https:\/\/henrietteweber.com\/index.php\/tag\/return-on-involvement\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":487,"url":"https:\/\/henrietteweber.com\/index.php\/2012\/03\/07\/rock-your-business-karma\/","url_meta":{"origin":118,"position":2},"title":"Rock your business karma","author":"Henriette Weber","date":"March 7, 2012","format":false,"excerpt":"the Return on Involvement needs to come from yourself Tomorrow I'm giving a talk at KEA about ROI=ROI - it's a talk about return on involvement equals a return on investment - or the other way around. I have been digging deeper into it this week. Oh! - I can\u2026","rel":"","context":"In "Creative Futures"","block_context":{"text":"Creative Futures","link":"https:\/\/henrietteweber.com\/index.php\/category\/creative-futures\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":501,"url":"https:\/\/henrietteweber.com\/index.php\/2012\/02\/16\/enhancing-your-identity-and-branding-you-need-a-manifesto\/","url_meta":{"origin":118,"position":3},"title":"Enhancing your identity and branding? you need a manifesto","author":"Henriette Weber","date":"February 16, 2012","format":false,"excerpt":"One of the things I have worked with as an entrepreneur over the years is manifestos. I think they are dead important, both to the people who see them because they stand strong, but also for me to get my head around what it is that I actually think and\u2026","rel":"","context":"In \"the involvement manifesto\"","block_context":{"text":"the involvement manifesto","link":"https:\/\/henrietteweber.com\/index.php\/tag\/the-involvement-manifesto\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":524,"url":"https:\/\/henrietteweber.com\/index.php\/2011\/11\/21\/free-rock-your-identity-e-book\/","url_meta":{"origin":118,"position":4},"title":"Free rock your identity e-book","author":"Henriette Weber","date":"November 21, 2011","format":false,"excerpt":"I love my work - but some things more than others. Today I feel so lucky because I get to launch my brand new e-book entitled \"rock your identity\". Here. Together with the best rockers in the world. \u00a0Seriously I love launching stuff and just see how things build up.\u2026","rel":"","context":"In "Creative Futures"","block_context":{"text":"Creative Futures","link":"https:\/\/henrietteweber.com\/index.php\/category\/creative-futures\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":554,"url":"https:\/\/henrietteweber.com\/index.php\/2011\/05\/16\/am-i-ready-for-some-data-love\/","url_meta":{"origin":118,"position":5},"title":"Am I ready for some Data Love ?","author":"Henriette Weber","date":"May 16, 2011","format":false,"excerpt":"So this minute I am sitting on the early train from Copenhagen to Berlin for some Data Love. Im heading down there for some days to do some intensive product writing, and participate in Next 11. - a conference I have been to before (next09\/2009 where I did a speech\u2026","rel":"","context":"In "Sustainable Business"","block_context":{"text":"Sustainable Business","link":"https:\/\/henrietteweber.com\/index.php\/category\/business\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts\/118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/comments?post=118"}],"version-history":[{"count":7,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts\/118\/revisions"}],"predecessor-version":[{"id":126,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts\/118\/revisions\/126"}],"wp:attachment":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/media?parent=118"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/categories?post=118"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/tags?post=118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}