{"id":318,"date":"2019-07-07T13:06:00","date_gmt":"2019-07-07T13:06:00","guid":{"rendered":"https:\/\/henrietteweber.com\/?p=318"},"modified":"2021-01-07T13:09:52","modified_gmt":"2021-01-07T13:09:52","slug":"do-you-have-nostalgia-for-unity","status":"publish","type":"post","link":"https:\/\/henrietteweber.com\/index.php\/2019\/07\/07\/do-you-have-nostalgia-for-unity\/","title":{"rendered":"Do You Have Nostalgia For Unity?"},"content":{"rendered":"\n

You know sometimes things don’t turn out the way they used to. I could use some hugs right now and fill that 2nd person in on Snapchat filters. It’s hard to do with a 3-meter distance, rockers. I am totally telling you it’s a challenge. It’s almost undoable.<\/p>\n\n\n\n

So I used this article to take a walk down a nostalgic memory lane of mine. Thinking about the tiniest rockin’ things you can do that adds up to (TADA)<\/strong> a brand where you show who you really are… or dare I say.. a ‘cool’ brand<\/strong>? We all want to be a rockband still<\/a>, right? <\/p>\n\n\n\n

So in these times of crisis, illness, and worry around this lovely green planet of ours, I wanted to add some positive fairy sprinkles everywhere that showed that we are still working together for common goals ( or missions and visions of rocking businesses if you would like ) through Unity, sharing, caring and love.<\/p>\n\n\n\n

Teamwork makes the dream work<\/h2>\n\n\n\n

And what is a better way to show who’s behind a Big Hairy Audacious Mission and Vision? Team photos. I love team photos. Some of them are stronger than others, but it personally leaves me feeling nostalgic and brings me back to these feelings I had when I was working hard on achieving these goals together with these people – as a part of a larger group. <\/p>\n\n\n\n

It’s an amazing way of creating joy and hope and memories. Right now we are all struggling to get our everyday work-life together. At the same time, managing teenagers who want to be with their friends, but can’t. And pets who are having the time of their life, because everybody is at home hanging out. It must be a pet paradise!<\/p>\n\n\n\n

I am totally becoming nostalgic for the free life I lived 2 months ago. But there’s only one way we are getting through this, and that is well… getting through this.<\/p>\n\n\n\n

Bringing back unity to what it used to be.<\/h2>\n\n\n\n

One of the things that makes me really sad is that they canceled all the music festivals in Denmark this summer so no Copenhell or Roskilde Festival for me. However, I get it. And with my crazy-ass lungs and chronic lung decease, I am in this for the longest haul. In fact, I was joking with a friend of mine yesterday who I run my danish gardening Instagram with (if you’re interested<\/a>) – about that if the world is going to be opening up slowly, then I might be out of isolation in a year or two. <\/p>\n\n\n\n

Let’s see how long this is going to take, and let’s have the biggest global sustainable party when it’s over. Then we can also focus on climate change=) But humans in unity are what gives me joy and sparks my creativity: Teams. I know how much effort a hardworking team can do in a short amount of time if the right conditions are set.<\/p>\n\n\n\n

A<\/strong> brand tip from yours truly:<\/h2>\n\n\n\n

When I worked as a brand director of the largest sustainability Think Tank in the Nordics, team photos were the content that got the most attention on social media. We did some pretty crazy ones at the Think Tank. If you want you can check some of them out on the now-deceased Instagram account here<\/a>.<\/p>\n\n\n\n

I want to show you this one – which is one of my personal – favorites:<\/p>\n\n\n\n

Team photos are a wonderful way of showing another face to a business. Whether it is a serious team photo, or it’s a bunch of goofballs acting out at a running event. It brings views behind the scenes of a business. And get this- it’s actually showing who are the nuts and bolts inside the engine, working in unity. Who is behind the facade, who is working to make these visions happen. It can be stronger than 10,000 words and normally it doesn’t take a lot to set it up. So my recommendation from here is to get some team photos set up and have fun with them, Show the faces behind the brand (because we all know that people want to deal with other people and not huge monstrous choreographed cyborgs) and show the world who you really are in this uncertain future where we just have to take it day by day – or musings by musings. <\/p>\n\n\n\n

De rien Rockers, Don’t mention the war =) <\/p>\n\n\n\n

\"rock<\/figure>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

You know sometimes things don’t turn out the way they used to. I could use some hugs right now and fill that 2nd person in on Snapchat filters. It’s hard to do with a 3-meter distance, rockers. I am totally telling you it’s a challenge. It’s almost undoable. So I used this article to take […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[82],"tags":[119],"class_list":["post-318","post","type-post","status-publish","format-standard","hentry","category-impact","tag-climate-action"],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":274,"url":"https:\/\/henrietteweber.com\/index.php\/2015\/07\/05\/5-tips-on-building-your-personal-brand-strategy\/","url_meta":{"origin":318,"position":0},"title":"5 Tips On Building Your Personal Brand Strategy","author":"Henriette Weber","date":"July 5, 2015","format":false,"excerpt":"Do you have a personal brand strategy? If not, get going because you need to think strategically about your personal brand. Here are some tips of mine to start off: Base your brand on who you are now, and not only what you want to be. You have to start\u2026","rel":"","context":"In "Activist Branding"","block_context":{"text":"Activist Branding","link":"https:\/\/henrietteweber.com\/index.php\/category\/branding\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":265,"url":"https:\/\/henrietteweber.com\/index.php\/2015\/07\/06\/make-your-brand-stand-out-speak-in-taglines\/","url_meta":{"origin":318,"position":1},"title":"Make Your Brand Stand Out: Speak In Taglines","author":"Henriette Weber","date":"July 6, 2015","format":false,"excerpt":"What makes brands vulnerable? The answer is not having gone through the process of developing taglines. Their inability to pave out in cement what they stand for. A huge part of working with your brand is to get these things developed. Your brand lives inside people\u2019s heads and it might\u2026","rel":"","context":"In "Activist Branding"","block_context":{"text":"Activist Branding","link":"https:\/\/henrietteweber.com\/index.php\/category\/branding\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":246,"url":"https:\/\/henrietteweber.com\/index.php\/2015\/03\/03\/current-trends-in-disruptive-brand-building\/","url_meta":{"origin":318,"position":2},"title":"Current Trends In Disruptive Brand building","author":"Henriette Weber","date":"March 3, 2015","format":false,"excerpt":"I see the business world right now as a place that's frantically looking for disruption. The \"old school\" disruptive brands such as Amazon and Facebook has managed the digital transition very well, but at some point they went from being idealistically based to being stakeholder and money based. I know\u2026","rel":"","context":"In "Activist Branding"","block_context":{"text":"Activist Branding","link":"https:\/\/henrietteweber.com\/index.php\/category\/branding\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":283,"url":"https:\/\/henrietteweber.com\/index.php\/2015\/09\/22\/support-your-brand-with-small-products\/","url_meta":{"origin":318,"position":3},"title":"Support Your Brand With Small Products","author":"Henriette Weber","date":"September 22, 2015","format":false,"excerpt":"You should indulge sometimes when you continuously build your brand online as well as offline. You should do small investments to support your brand. Things such as custom-designed pencils and pens. Postcards. Envelopes. These are just some examples of small products that may surprise people. Such as an old school\u2026","rel":"","context":"In "Activist Branding"","block_context":{"text":"Activist Branding","link":"https:\/\/henrietteweber.com\/index.php\/category\/branding\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":229,"url":"https:\/\/henrietteweber.com\/index.php\/2015\/01\/03\/disruptive-thinking-brand-development-before-money-gain\/","url_meta":{"origin":318,"position":4},"title":"Disruptive Thinking: Brand Development Before Money Gain","author":"Henriette Weber","date":"January 3, 2015","format":false,"excerpt":"I had a link came through this morning from one of my Facebook friends about a Swedish media exec who was clearly disrupting the media world with her thinking and how she implemented things in her organization (link is in Swedish though, sorry rockers!). 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