{"id":518,"date":"2011-12-08T07:06:00","date_gmt":"2011-12-08T07:06:00","guid":{"rendered":"https:\/\/henrietteweber.com\/?p=518"},"modified":"2021-04-03T07:10:07","modified_gmt":"2021-04-03T07:10:07","slug":"undercover-fashion-tech-a-la-creme","status":"publish","type":"post","link":"https:\/\/henrietteweber.com\/index.php\/2011\/12\/08\/undercover-fashion-tech-a-la-creme\/","title":{"rendered":"Undercover fashion tech a la creme"},"content":{"rendered":"\n

The le web 11 feeling in retrospect.<\/h2>\n\n\n\n

So this draft was created on the last day of the Le Web conference in Paris, but I first got around to finish it now.<\/p>\n\n\n\n

Le Web has been a very interesting experience. Even though it has been very different from last year- a lot of fantastic people were met, speakers spoke, friends dined and cool British bands such as the thing tings were experienced. All compiled in 4 days in Paris.<\/p>\n\n\n\n

I think to some extent the Le Web conference is like a fashion show.<\/strong><\/p>\n\n\n\n

In one of the presentations, somebody used the phrase “undercover fashion tech a la creme”. To me it describes Le Web very well; It’s the best of the best in tech and you’re left mesmerized. I think Le web has become for tech what Paris is for the fashion scene. The conference is so well curated so if you’re leaving Le Web not knowing what is going to happen within the next 2 – 3 years, then you haven’t been paying attention at all at the conference.<\/p>\n\n\n\n

Le Web has become the European event hub that’s most vital for your business.<\/strong><\/p>\n\n\n\n

You need to be present as a startup or as a coolhunter\/trendspotter. There were some agencies down there who I overheard a conversation by, and they had simply thought that they would get a recipe for social media they could sell to their clients (if that’s what you want – feel free to contact me over at Toothlesstiger.com<\/a> and I can help you out). But they didn’t get the whole startup\/venture capitalist part of the conference. Some of them were annoyed that it seemed like that the whole conference was more about startups and what they are building. But you need to know this – even as an agency. You need to know what cool ideas are out there – executed by the finest in Europe.<\/p>\n\n\n\n

Anyway, I’m looking forward to Le Web again next year. It’s my December kick and a good way to ignite and plan for 2012 =)<\/p>\n\n\n\n

\"rock<\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"

The le web 11 feeling in retrospect. So this draft was created on the last day of the Le Web conference in Paris, but I first got around to finish it now. Le Web has been a very interesting experience. Even though it has been very different from last year- a lot of fantastic people […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[36],"tags":[],"class_list":["post-518","post","type-post","status-publish","format-standard","hentry","category-networking"],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":76,"url":"https:\/\/henrietteweber.com\/index.php\/2012\/11\/12\/what-is-going-to-be-new-at-le-web-of-things\/","url_meta":{"origin":518,"position":0},"title":"What Is Going To Be New at Le Web of things?","author":"Henriette Weber","date":"November 12, 2012","format":false,"excerpt":"The first week of December is something I look forward to every year. It is because it's spent at Le Web, in Paris. As an official blogger writing about the tricks and trends of the internet, business, and tomorrow. This year, the conference theme is \"Web of Things\" or \"Le\u2026","rel":"","context":"In "Sustainable Business"","block_context":{"text":"Sustainable Business","link":"https:\/\/henrietteweber.com\/index.php\/category\/business\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":88,"url":"https:\/\/henrietteweber.com\/index.php\/2012\/12\/10\/how-i-sold-my-soul-and-network-for-gimmicks-at-le-web\/","url_meta":{"origin":518,"position":1},"title":"How I Sold My Soul And Network For Gimmicks At Le Web","author":"Henriette Weber","date":"December 10, 2012","format":false,"excerpt":"Ever thought about what it would take to turn yourself and your network into a marketing platform at a cool tech conference known as Le Web? 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Le Web, day one, 2012 is ending in a couple of hours, and a lot of awesome things are happening here. I've compiled a conference guide about my observations today. Read on and learn rockers! 1. Don't use too much of\u2026","rel":"","context":"In "Sustainable Business"","block_context":{"text":"Sustainable Business","link":"https:\/\/henrietteweber.com\/index.php\/category\/business\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":530,"url":"https:\/\/henrietteweber.com\/index.php\/2011\/09\/22\/sweden-be-appreciative-of-the-swedish-startup-community\/","url_meta":{"origin":518,"position":4},"title":"Sweden: Be appreciative of the Swedish startup community","author":"Henriette Weber","date":"September 22, 2011","format":false,"excerpt":"The swedish startup community rocks! Yesterday I was accepted as a part of \"Teknik bubblan\" a Facebook group for swedes that are into tech. I was a bit daring with adding it - mainly because I'm not a Swede and I don't reside in Sweden. However, Helsing\u00f8r (my town) is\u2026","rel":"","context":"In "Networking"","block_context":{"text":"Networking","link":"https:\/\/henrietteweber.com\/index.php\/category\/business\/networking\/"},"img":{"alt_text":"rock on","src":"https:\/\/i0.wp.com\/henrietteweber.com\/wp-content\/uploads\/2020\/12\/rock_on_henriette_transparent.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":344,"url":"https:\/\/henrietteweber.com\/index.php\/2017\/10\/24\/there-is-a-place-in-heaven-for-women-at-conferences-who-rock-it-out-together\/","url_meta":{"origin":518,"position":5},"title":"There is a place in heaven for women at conferences who rock it out together","author":"Henriette Weber","date":"October 24, 2017","format":false,"excerpt":"There's an old saying by Madeleine Albright saying \" there is a place in hell for women who don't help each other\". We've heard it over and over again. I would rather say that \"there is a place in heaven for women who rock it out together\". If that's so,\u2026","rel":"","context":"In "Feminism"","block_context":{"text":"Feminism","link":"https:\/\/henrietteweber.com\/index.php\/category\/feminism\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts\/518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/comments?post=518"}],"version-history":[{"count":1,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts\/518\/revisions"}],"predecessor-version":[{"id":519,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/posts\/518\/revisions\/519"}],"wp:attachment":[{"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/media?parent=518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/categories?post=518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/henrietteweber.com\/index.php\/wp-json\/wp\/v2\/tags?post=518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}