Passion lucrating on the long tail

These days I think the internet is a true wonderland – more than it has been before. As well as we see former geeky communities has gone more mainstream, we are seeing so many people actually starting to make it into very profitable subscription based services. Two of my favorites these days are and and they are totally awesome worlds of self-development and Yoga/ Pilates.

It seems to me that entrepreneurs has gotten into the learning curve of the internet and they are starting to use it in ways that support their overall business idea..or even better – for their personal mission statement and passion. If I where a coach or a fitness company I would start to look in the general direction of the internet. The beauty of these services is that they are available when you are, and not the other way around.

That might seem like a small thing. But it’s a huge thing, because it’s so convenient for us (aka the clients) instead of the old way where they were supplied by businesses when it where convenient for them.

Another thing that I think is so fantastic is that it isn’t only people who basically sell software that are doing this – its people who’s in the yoga and personal development business as well

rock on

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