Business Creativity

The need for make-believe in business practices

I’ll be the first one to tell you “ I love unicorns and rainbows as well as sequins, glam, and rockn’roll. I love childhood and dolls and everything that’s magical and has its own universe. I love to travel because it means that I get to go through different universes and meet different people. And […]

Social Media Writing

Why should every company have a blog ?

Inspired by Sigurd Rinde Today I will try to answer the question “why should every company have a blog”. Sometimes you have to ask yourself whether or not you should be using new tools in your communication. A blog is one of those new communication tools. Here are some of my observations: When you do […]