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Social Media

How To Develop A Hashtag Strategy

Have you ever thought about adding a hashtag strategy to your digital marketing plan? A hashtag strategy is where you’re mapping down the hashtags you’re going to use for your content on social media. You have to ask yourself if you’re going to use hashtags for measurement or community building. It could be a bit […]

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Branding Social Media

Social Media DO’s And DON’Ts

Here’s a small list of social media do’s and don’ts that was mapped down on a piece of paper at Henriette Weber Inc. HQ. It’s the structure of a talk that I did around CSR and social media a while back. Do: – Define and show the substance of your brand. – Engage people in […]

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Branding Social Media

Power To The World! – Spice Up Your Traffic To Old Blog Posts

I have been writing blog posts for quite some time now and I have been wondering how I could make it better, personal-wise, and branding alike. You know that scene in the movie Spinal Tap. The one where the guitarist says that he’s the person in the world that can play the loudest guitar because […]

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Social Media

Have You Defined Your Social Media Ethics?

Social media ethics is something that is left untouched by a lot of people on the internet. It’s really important and something we should have a conversation about. After all, it defines our behavior, how people see us, or if you’re into business talk: your personal brand. Ethics are not what you preach, but what […]

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Branding Social Media

How To Create A Rockin’ LinkedIn Profile

I believe that professionals engage more and more through their LinkedIn profile, reconnecting with their peers strategically. How to create a rocking LinkedIn profile Every time I do a keynote on social media, the b2b members of the crowd are particularly interested in hearing me break down LinkedIn and in particular their LinkedIn profile for […]

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Networking Social Media

How I Build my Network On Social Media

Building your network on social media is only an introduction away Have you ever thought that people, in most cases, get a whole new world of leads and strategic relationships opened up to them when they connect with someone on social media? Ah! the smell of lead generation in the morning. If we pause our […]

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Branding Social Media

Are You Consistently High-Fiving Yourself On Social Media?

What do you think about your branding on social media platforms? Should you like your own posts on social media as if high-fiving yourself in public? Well, I’m not going to be the one who recommends it. I think you should write a comment instead. I see a “like” as a conversation killer. Whereas, a comment […]

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Social Media

Social Media Timeout: Flickr, Path, and EyeEm vs. Instagram

There’s a showdown in social media town! This morning, I decided to delete my Instagram profile. One less social media for me to use. They changed their terms and now they want to be allowed to sell my pictures to 3rd party. That’s a no go from here. If you want to join the troops […]

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Keynotes My Visionairy Concepts Social Media

Sustainable transitional web apps for the future

Ben Metcalfe wrote in a tweet a couple of weeks ago that “the way that twitter currently works doesn’t scale”. I think that’s my problem too. twitter doesn’t scale, not technically, and not as a mobile community either. solely on the web – it’s great – but I want the Twitter messages on my phone […]

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Networking Social Media Trends

Communities are getting used to social – what’s the next trend?

So at Lift07 there was nobody who said the word “blog” or “web 2.0” which to me is a very visible sign that “blog” and “web 2.0” is getting passé… slowly but firmly. It is not where the geeks are anymore.Does this mean that Web 2.0 is dead ? hardly – now all the companies […]