There is one aspect of creativity in particular; a hard nut to crack. It is when we take it to market. Where it’s supposed to meet the world and stand tall on its own, like a beacon. Just like a stamp to your brand.A developed marketable concept.Painting ready to be sold. It is at that […]
Category: Branding
I have been writing blog posts for quite some time now and I have been wondering how I could make it better, personal-wise, and branding alike. You know that scene in the movie Spinal Tap. The one where the guitarist says that he’s the person in the world that can play the loudest guitar because […]
When you get ill and you’re on government funds, you’re forced to shut commercial things down. Things such as blogs as well as your long tail keyword tool. Back at the end of April 2014, I decided that I couldn’t run this blog while being sick. I unsubscribed to a lot of services that I […]
I had a link came through this morning from one of my Facebook friends about a Swedish media exec who was clearly disrupting the media world with her thinking and how she implemented things in her organization (link is in Swedish though, sorry rockers!). Disruptive thinking leads to disruptive actions, and disruptive actions change organizations. […]
A couple of years back, I had a talk with a person who specialized in coaching personal brands to become a better public speaker. After a while, I found out that he was a truly great coach if you were into being a mainstream public speaker. But for me, a curly creative business avantgardist who […]
People copying your work will make you stronger. It’s something that only happens to the best of us (she said, time and time again while rocking back and forward). No honestly. Getting copied by others sucks big time. It makes you want to do something completely different from your work, life, sweat, joy, and tears. […]
I think it’s sad that people are so in doubt about what kind of personal or corporate brand they can be. The kind of brand that is aligned with them. A brand is something that should be closely aligned with your identity or personality. I totally get where you’re coming from. When I read some […]
Visionaries do, almost by definition, sell more in the long run, compared to those who are all about profit. Visionaries can be woken in the middle of the night and answer the question “what are you fighting for” in one question- where some people can only give you their value statement. Visionaries know that creativity […]
I really like to measure stuff, internally and externally around my business and me as a business owner. And one of the things I often end up looking at internally is how bad-ass I feel as an entrepreneur. Bad ass, to me, is to show confidence in everything I do. A personal goal of mine […]
Last week, I did a workshop called “Brand Your Band”. It was at Trigger Creative Conference in Borlänge, Sweden where I shared my thoughts on rockbandism. I also featured my oldie-but-goodie ebook, “why every company should be a rockband“. It was co-hosted by Niclas “Deeped” Strandh and Jesper Wallerborg Almerud. I had the time of my life […]